{"id":9786,"date":"2015-07-02T20:27:37","date_gmt":"2015-07-02T18:27:37","guid":{"rendered":"http:\/\/www.helenefm.com\/?p=9786"},"modified":"2015-07-02T20:28:46","modified_gmt":"2015-07-02T18:28:46","slug":"un-vehicule-pour-promouvoir-la-saintonge-doree","status":"publish","type":"post","link":"https:\/\/www.helenefm.com\/?p=9786","title":{"rendered":"Un v\u00e9hicule pour promouvoir la Saintonge dor\u00e9e"},"content":{"rendered":"
\"saintonge<\/a>

L’Office de tourisme mobile pour v\u00e9hiculer l’image de la Saintonge dor\u00e9e. (photo Pierre-Henri Grenon)<\/p><\/div>\n

L\u2019Office de Tourisme Saintonge Dor\u00e9e a pr\u00e9sent\u00e9 hier son nouvel outil de communication. Il s\u2019agit de l\u2019Office de Tourisme Mobile qui circulera pendant la saison sur l\u2019arrondissement de Saint-Jean-d\u2019Ang\u00e9ly. Tout au long de l\u2019\u00e9t\u00e9, l\u2019\u00e9quipe se d\u00e9placera dans un v\u00e9hicule \u00e0 l\u2019image de la destination qui n\u2019a que 17 mois d\u2019existence pour en faire la promotion. Didier Chevalier, vice-pr\u00e9sident en charge de la promotion et du marketing :<\/p>\n[audio:http:\/\/www.helenefm.com\/wordpress\/wp-content\/uploads\/2015\/07\/ot-mobile-chevalier.mp3]\n

Une jeune \u00e9tudiante de 20 ans a \u00e9t\u00e9 sp\u00e9cialement recrut\u00e9e pour la saison afin de v\u00e9hiculer l\u2019image du territoire. Marine Trinquart :<\/p>\n[audio:http:\/\/www.helenefm.com\/wordpress\/wp-content\/uploads\/2015\/07\/ot-mobile-saisonniere.mp3]\n

Ce n\u2019est pas la Batmobile, mais elle poss\u00e8de bien d\u2019autres pouvoirs. Ces derniers sont dissimul\u00e9s dans son coffre. Table, pr\u00e9sentoirs, documentations, ballons\u2026 tout ce qui est n\u00e9cessaire pour installer un stand sur les principales manifestations de l\u2019\u00e9t\u00e9 sur le territoire, comme Th\u00e9\u00e2tre en l\u2019Abbaye \u00e0 Saint-Jean-d\u2019Ang\u00e9ly d\u00e9but ao\u00fbt, ou le Quart d\u2019\u00e9cu fin ao\u00fbt \u00e0 Puy-du-Lac, mais aussi sur les march\u00e9s du secteur.<\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019Office de Tourisme Saintonge Dor\u00e9e a pr\u00e9sent\u00e9 hier son nouvel outil de communication. Il s\u2019agit de l\u2019Office de Tourisme Mobile qui circulera pendant la saison sur l\u2019arrondissement de Saint-Jean-d\u2019Ang\u00e9ly. Tout au longLire la suite…<\/a><\/p>\n","protected":false},"author":1,"featured_media":9789,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Un v\u00e9hicule pour promouvoir la #SaintongeDor\u00e9e #tourisme","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[44],"class_list":["post-9786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe","tag-saint-jean-dangely"],"views":1137,"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.helenefm.com\/wordpress\/wp-content\/uploads\/2015\/07\/saintonge-doree-mobile.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p48eP9-2xQ","_links":{"self":[{"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/posts\/9786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9786"}],"version-history":[{"count":1,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/posts\/9786\/revisions"}],"predecessor-version":[{"id":9790,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/posts\/9786\/revisions\/9790"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=\/wp\/v2\/media\/9789"}],"wp:attachment":[{"href":"https:\/\/www.helenefm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.helenefm.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}